Photo of the welcome kit sent to Courier employees. The welcome kit box sits behind an assortment of swag, including a t-shirt with the company's mascot, Pip, and a plush of him, along with a mug, pennant, and packing tape with the Courier logo on it.

Welcome Kit

Courier

Art Direction · Visual Design · Illustration

I led the creation of Courier’s employee welcome kit, developing Pip, the brand mascot, and a new illustration style to embody Courier’s mission of making notifications delightful.

The kit focused on thoughtful, lasting keepsakes over disposable tech merch and used unexpected details to create a memorable brand experience.

Courier t-shirt sitting on concrete with Pip's head with a safari hat on the left breast. Another t-shirt showing the back, with Pip landing with a messenger bag. Reads Delightful Delivery Since 2019. Sweater sitting on concrete with an embroidered patch of Pip's head with a safari hat on the left breast.
Front of the Pip plush.
Side of the Pip plush.
Bottom of Pip plush's shoes.
Sticker mockup of many Pip heads on concrete.
A large Pip decal soars on an office wall.
A close-up of a large Pip decal that soars on an office wall.
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Photo of the stage at Grow Forward with a full audience and three guests sitting on the state, along with a host.

Grow Forward

Grow Therapy

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Photo of the back of a man's shirt with a cute brain on it, representing the neurodivergent ERG at Grow Therapy.

Illustrations

Grow Therapy

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Image of Recurly campaign reading, Digital Subscriptions, Supercharged. Learn more.

Campaigns

Recurly

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Photo of three Pizza Bones pins, Indica, Pizza Bones Logo, and Sativa, sitting on a backing card. The background is checkered red and white, and there's a crumpled napkin nearby.

Lifestyle Brand

Pizza Bones